Pricing

SEO, AEO & GEO Pricing

Transparent starting prices for SEO audits, technical SEO, content strategy, structured data, AI-search visibility and monthly support.

Every website is different. A small service website, a multilingual Shopify store and a JavaScript-heavy platform do not need the same scope of work. The prices below are starting points, so you can quickly understand the level of investment. After reviewing your website, goals, market and current visibility, I will recommend the most practical scope.

All prices are starting prices and exclude VAT where applicable. Final pricing depends on site size, number of page templates, markets/languages, implementation depth and urgency.

Entry offer

Start with a focused Visibility Review

A focused first step if you want expert input before committing to a full audit, roadmap or retainer.

Best first step

SEO & AI Visibility Review

€495

Ideal if you want expert diagnosis before choosing a full audit, roadmap, or retainer.

A focused review to identify your website's clearest SEO, content, technical and AI-search visibility opportunities.

  • Review of homepage and 1–2 key pages
  • 3–5 priority SEO and AI visibility observations
  • Quick technical and content-structure check
  • Short Loom walkthrough
  • Recommendation for the most practical next step

Audits & diagnostics

Focused audits for clarity before implementation

Focused audits for websites that need clarity before implementation.

SEO & AI Visibility Audit

From €950

A focused audit of your SEO performance and AI-search readiness, covering technical SEO, content structure, extractability, trust signals, structured data and priority fixes.

  • Technical SEO foundation check
  • Content structure and search intent review
  • AI visibility and extractability opportunities
  • E-E-A-T and trust signal review
  • Structured data recommendations
  • Prioritized roadmap and Loom walkthrough

Technical SEO Audit

From €950

For websites with crawlability, indexation, rendering, canonical, sitemap, hreflang, Core Web Vitals or migration issues.

  • Crawlability and indexability review
  • Canonical, sitemap, robots.txt and redirect checks
  • JavaScript rendering and template review where relevant
  • Core Web Vitals and performance observations
  • Google Search Console issue diagnosis
  • Developer-ready recommendations

International & Multilingual SEO Audit

From €1,200

For websites targeting multiple languages, countries or markets. I review hreflang, canonicals, language mapping, duplicate risks, localized metadata, internal links and multilingual indexing.

  • Language and country URL structure review
  • Hreflang and canonical checks
  • Translation and page mapping
  • Duplicate and cannibalization risk review
  • Localized metadata recommendations
  • Multilingual sitemap and internal linking recommendations

Strategy roadmaps

Build a clearer SEO direction

Strategic projects for businesses that need a clearer SEO direction, stronger content architecture or better trust signals.

Content Strategy & Topical Authority Roadmap

From €1,500

A strategic roadmap for building topical authority through topic clusters, question mapping, content gaps, internal links and support content for commercial pages.

  • Competitor and content gap analysis
  • Topic cluster and question map
  • Search intent and page-type recommendations
  • Internal linking recommendations
  • 3, 6 or 12-month content roadmap
  • Optional content briefs or page outlines

Structured Data & Trust Signal Optimization

From €950

Improve how search engines and AI systems understand your expertise, services, authorship and credibility with structured data and stronger trust signals.

  • Schema audit and recommendations
  • Organization, Person, Service, Article, FAQ and Breadcrumb schema where relevant
  • Author, reviewer and contributor signal improvements
  • sameAs and entity connection recommendations
  • E-E-A-T layout and copy suggestions
  • Implementation-ready markup where agreed

Add-on support

Content workflows, updates and new pages

Optional support for teams that need content workflows, page updates or new SEO pages.

Add-on

AI Content Workflow System

From €1,500

A practical AI-assisted content workflow for teams that want to use AI for research, outlines, briefs, internal linking, FAQs and editorial QA without losing quality control.

  • Prompt and workflow strategy
  • Content brief templates
  • Editorial guardrails
  • Notion-based workflow setup
  • Internal linking and FAQ workflows
  • Team training or SOPs

Add-on

SEO Content Update

From €450

For existing pages that need sharper structure, stronger answers, better internal links, improved metadata or clearer trust signals.

  • Existing page review
  • Search intent and structure improvements
  • FAQ or answer-section improvements
  • Internal link suggestions
  • Metadata recommendations where relevant
  • E-E-A-T and trust signal suggestions

Add-on

New SEO Service Page or Authority Page

From €750

For new high-value pages where search intent, structure, trust signals and commercial relevance matter.

  • Page structure and angle
  • SEO-focused page copy
  • Clear headings and answer sections
  • FAQ suggestions
  • Internal link suggestions
  • Metadata recommendations

Monthly support

Ongoing advisory and implementation

Ongoing advisory or implementation support for teams that want senior SEO input beyond a one-off project.

SEO Advisory Retainer

From €1,250/month

For teams that need senior SEO input, roadmap review, prioritization and strategic guidance without a full implementation retainer.

  • Monthly strategy call
  • Async email or Slack support
  • Review of SEO decisions, briefs, templates or reports
  • Prioritization support
  • Quarterly roadmap update
  • Light QA on implemented changes
Discuss scope

SEO Implementation Retainer

From €2,250/month

For businesses that want ongoing SEO execution across technical SEO, content optimization, structured data, internal linking, reporting and AI-search readiness.

  • Monthly SEO execution plan
  • Technical and on-page improvements
  • Content optimization and briefs
  • Structured data recommendations or implementation support
  • Internal linking improvements
  • Monthly reporting and next-step planning
Discuss scope
Most comprehensive

SEO + AI Visibility Growth Retainer

From €2,750/month

For businesses that want ongoing support across SEO, AEO, GEO, technical improvements, content structure, structured data and AI-search visibility.

  • Monthly SEO and AI visibility roadmap
  • Technical SEO and content structure improvements
  • Structured data and trust signal optimization
  • Content briefs or page updates
  • Internal linking improvements
  • Monthly reporting and roadmap review
Discuss scope
Want more detail on how the monthly retainers work? View SEO Retainer Services

Can I combine services?

Yes. Most engagements combine an audit with a strategy roadmap, or a strategy with a retainer. I'll recommend the right sequence once I understand your situation.

How long does it take?

Audits typically take 2–3 weeks. Strategy roadmaps 3–4 weeks. Retainers start after an onboarding session and are scoped month by month.

Do you work with non-Dutch sites?

Yes — I work in English, Dutch, French, and German across European and international markets. Most clients are multilingual or international.

Find the right starting point

Not sure which SEO service you need?

Start with the situation that sounds most familiar. If the problem is unclear, the best first step is usually a Visibility Review or SEO & AI Visibility Audit.

I'm not sure what's wrong yet

Start with: Visibility Review

A focused first look at your website, search visibility and the most obvious SEO or AI visibility issues. Best if you want direction before committing to a larger audit.

Our traffic dropped or organic growth has stalled

Start with: SEO & AI Visibility Audit

A deeper audit of your technical SEO, content structure, search visibility, AI visibility and priority opportunities.

We have indexing, crawlability or migration issues

Start with: Technical SEO Audit

Best for websites with Google Search Console errors, crawl issues, redirects, canonicals, JavaScript rendering problems, Core Web Vitals issues or recent migrations.

We publish content, but it does not generate enough leads or authority

Start with: Topical Authority & Content Strategy

Best for websites with many articles, weak internal linking, unclear topic clusters or content that does not support commercial pages.

We have multiple languages, countries or domains

Start with: International SEO Audit

Best for multilingual or multi-market websites with hreflang issues, duplicate content risks, regional indexing problems or unclear URL structure.

We need help implementing the recommendations

Start with: SEO Retainer

Best after an audit or roadmap, when you need ongoing support with prioritization, implementation, content updates, monitoring and reporting.

Still not sure where to start?

Send me your website or book a free call. I'll help you choose the most logical first step.

Included in audit projects

See what the audit deliverables look like

Audits are delivered as structured Notion dashboards and visual maps — not generic PDFs. Here are three examples of what clients receive.

Notion dashboard showing prioritised technical SEO issues from an audit

Technical SEO

Prioritised technical issue list

Every crawlability, indexation and performance issue mapped by impact and effort, with clear fix guidance for your developer.

Notion dashboard showing content architecture and topic cluster mapping

Content architecture

Topic cluster and content map

A visual map of content gaps, topic clusters and internal linking opportunities — ready to use as an editorial brief.

AI visibility analysis showing how a website performs in AI-generated search results

AI visibility

AI search visibility analysis

An analysis of how your site appears in AI Overviews and AI-driven surfaces, with specific recommendations to improve citation potential.

Not sure where to start?

Start with the SEO & AI Visibility Review if you want a focused first step. If your website has a clear technical, content or international SEO problem, a focused audit may be the better starting point.

Book a free SEO call
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